New streamers have a tough choice to make before starting their streaming career. Twitch or Mixer for new streamers, which platform is better, and why choose Twitch or Mixer? Here are the benefits of why you should choose Twitch or Mixer for new streamers that will help gain a strong following on either platform.
Twitch.tv is by far the most popular platform when it comes to streaming. I wrote the best Twitch guide that will help every streamer. With over 600 million monthly visits, Twitch dominates the streaming space.
New streamers might find it difficult to penetrate the market if they are aiming for popular categories like League of Legends and Fortnite where there are 100’s of other streamers attempting to make it big on Twitch.
Scale Like a Boss!
If you are one of the few streamers that managed to go from 0 to insane in a short period of time like DrDisrespect for example, then Twitch is the platform to focus on.
Back in the day, people were doing Twitch full time with 400 consecutive viewers and still getting paid a lot. These days you see so many streamers with 10k+ viewers at any given time. Imagine the dollar bills they must be stacking! Not only that, Twitch is finding ways to monetize better, and the platform is still growing every day, albeit slower than Mixer right now.
If you have some sort of fanbase already from other ventures you did (maybe you have a medium-sized YouTube channel or something like that) then Twitch is probably where you want to be because you can ‘rank’ quite high in the browse section if you already have more than 50 people watching you.
Twitch is owned by Amazon, so it makes sense for Amazon to link the two together. Twitch users that are also members of Amazon Prime can link their accounts and support streamers monthly and get a ton of other benefits.
Now you may be wondering, how does this help you? Well, if your stream is English then you are most likely focused on countries where people have Amazon Prime. Prime users get to subscribe to one channel every 30 days for free, but you still get paid for that by Amazon.
Pro Twitch streamers can make a couple THOUSAND dollars a month just from Twitch Prime subscriptions alone.
Twitch Affiliate/Partner Program
I’ve covered this before in another article, but the Twitch Affiliate Program is relatively easy to get into, and you can start earning some money from the early stages of your streaming career. It’s a great way to support yourself at least a little bit before you get accepted into the Partner program and go full time.
If you haven’t heard of this before, TwitchCon is essentially a conference focused entirely on Twitch. If you stream on Mixer, technically you should still go to this conference to meet other streamers. However, the chances of meeting other Mixer streamers at a TwitchCon is less likely so the benefits might not be there.
If you are a Twitch streamer and you go to TwitchCon, you can make new friends and even stream together with them to boost your channel.
In my guide I cover a lot on extensions and which ones really help your channel. Twitch has so many cool extensions that can be super useful for your channel, however, too many can also be a bad thing.
Mixer doesn’t seem to allow this kind of customization but there are some cool features already built in that you can use.
Mixer is still a ‘new’ streaming platform that has only really started to make big moves in late 2022. Large streamers Ninja and Shroud who previously streamed exclusively on Twitch have now moved to Mixer. This has significantly increased Mixer’s momentum and has put their name on the list of streaming platforms to watch out for. 2022 will be a very interesting year for Mixer for sure! Let’s look at some of the benefits Mixer has to offer you as a new streamer.
Mixer is getting around 20 million unique visitors a month as of writing this article, that’s quite a good number, but the best thing is, if you look at what is hot at Twitch, and then look again at the same categories on Twitch, you’ll see some gems in there that are super unsaturated. As I am writing this, the IRL and Web Show categories of Mixer is pretty much empty, yet on Twitch, a similar category ‘Just Chatting’ is booming out of control.
There are so many categories that are still unsaturated on Mixer that you could jump on to and horde in tons of viewers while Mixer is still gaining visitors.
Heavy Focus on Viewers
Mixer has a lot of focus on viewers and knows that viewers like to interact with their favorite streamers. They implemented a level system with ‘Skills’ that can be used by viewers to support their favorite channel.
This fun method of interaction entices viewers to spend money on your stream.
Easy for Xbox and Windows Users
It might be a no-brainer to start streaming on Mixer if you are planning to stream from an Xbox console. Mixer is owned by Microsoft so they made sure that their existing users are easily integrated into their streaming platform.
For Windows 10 users, it’s really up to you which platform you prefer and what you are looking for but Mixer is pretty easy to get set up on your PC.
Play with up to 4 people on a single stream. It’s a fun idea and could work great on plenty of popular games that people enjoy streaming. If you meet other streamers on Mixer and want to mix your audiences then CoStreaming is 100% the way to go. It’s the easiest way to increase viewership if all players on the CoStream have a following.
Faster Than Light Streaming Protocol (FTL)
This is just a protocol that lowers video latency. It’s good for engagement but it’s still a new feature that may come with some minor issues.
I wouldn’t say this is a big benefit over anything at Twitch.tv just yet, but it’s good that they are working on this.
That’s all for the comparison. If you want to learn how to become a profitable streamer – check out my extensive guide that focuses heavily on mastering how to climb the ranks. You can find more info on the Streaming Guide here.